Do you have an idea, and need to build a case to prove its viability?

Scenario Criteria

Rules of thumb to classify a project and choose an approach

The project owner:

  • Needs to prove value to stakeholders to progress
  • Is yet to determine revenue model
  • Describes how they want their customers to feel
  • Needs to validate the idea with target audience
  • Is yet to define platform / technology
What will makes this a successful project?

A prototype, tested and accompanied by a Stop or Go recommendation


Principles to guide how we approach this scenario

  • Follow the fastest route to confidence
  • Visual with findings
  • Value over features
  • Act as if it were our money
  • Understand funding gates

Our guide for embarking on this type of project

Project Context

A kick-off session so the entire team understands goals, audience, and the problem we’re trying to solve


A series of collaborative workshops; Audit, Dreamer and Realist to build a shared understanding of the vision and unpack the unknowns

Assumption roadmap

A plan for foundation sprint to tackle the big unknowns in the business viability, user needs and technical feasibility

Foundation Sprints

A phase to tackle the assumption roadmap and develop a working prototype to validate or dismiss the opportunity

Stop or Go recommendation

A recommendation of how to proceed, document of traction to date and a plan for what to tackle in the next phase

Epic Level Roadmap

An outline of the key components to move forward with based on testing with our audience

Let's work together

Do you have an idea, and need to build a case to prove its viability?

Get in touch

We believe in people working together to solve problems and create change, every day.

Our tools, methods and experience are in a constant state of evolution. As a team we respond by embracing change and sharing knowledge.

This is our scenario based approach to understanding and solving complex problems quickly.